The Importance of Networking

In the meetings and events world, we know that who you know can be just as important as what you know. But this truth extends across every industry—your next amazing client or game-changing opportunity can start with a simple conversation at a networking event.

The key? Be intentional. Set a goal, pick events that align with your needs, and focus on building relationships that go beyond the business card.

Forbes shares some smart strategies to shift your networking mindset and start seeing real results, whether you're planning conferences or closing deals in a totally different field.

How do you make networking feel authentic and worthwhile? We’d love to hear your tips!